by John Boghos | Aug 20, 2020 | Business, Marketing
One of the catchiest buzz phrases around today, especially in this COVID-19 working remote climate, is “digital marketing”. But what is digital marketing and why should you be concerned about it? The most simplified definition of it is this: “Marketing activities...
by John Boghos | Aug 10, 2020 | Business, Marketing
We have all had that moment where we have called one of the companies we do business with only to hear that we have been technologically transported to another country. Yes, we have all been sent to an outsourced company before! Yet outsourcing really does not always...
by John Boghos | Jul 29, 2020 | Business, Marketing
As with anyone’s desire to grow and develop into a better version of themselves, goals play a major part in someone’s evolution from where they are to where they want to be. In November 2016, I was tipping the scale at a robust 321 pounds. I had tried several times...
by Chad Kraft | Apr 1, 2020 | Business, Marketing, Marketing Myths
Okay. Okay. Okay. I’m just going to dive right in and say if you measure your marketing results you can see that it is generating revenue, not just an expense. And if it is costing you more than it is making you, you can change that because you’re measuring it, right?...
by Chad Kraft | Mar 24, 2020 | Business, Marketing, Marketing Myths, Social Media
I will not let our friends at Hubspot know you think that because inbound marketing is their business. Inbound marketing is definitely not a fad and is here to stay. If you think about it, inbound marketing is the simplest form of marketing and truly makes the most...
by Chad Kraft | Mar 20, 2020 | Business, Marketing, Marketing Myths
I actually have varying thoughts on this. You, specifically, don’t need to know how to market your business. However, I believe it is imperative to have someone working within or alongside your organization that knows how to market your business. This could be your...
