MYTH: Having a Good Website is Enough

MYTH: Having a Good Website is Enough

[presto_player id=11518] This is one I have conflicting views about. To be honest, some businesses don’t even NEED a website. That isn’t to say I don’t think they should have one, but they’re doing just fine. I have a friend who is a sales and communication coach. He...
MYTH: Digital Marketing is an Expense NOT a Revenue Generator

MYTH: Digital Marketing is an Expense NOT a Revenue Generator

Okay. Okay. Okay. I’m just going to dive right in and say if you measure your marketing results you can see that it is generating revenue, not just an expense. And if it is costing you more than it is making you, you can change that because you’re measuring it, right?...